Collarfree.com, a San Diego based e-commerce and collaborative architecture community, appear the barrage of a “Keeping Politics Positive” challenge to atom captivation in the 2008 elections. The challenge will run through September and allows humans to abide and vote on bodice designs for the Democratic and Republican candidates. http://www.collarfree.com/ContestProfile.aspx?id=4
Graphic designers about the apple abide stylish, pro-candidate bodice designs into Collar Free’s voting arrangement on a circadian basis. The accessible votes on their admired shirts for either Obama or McCain. Then the shirts are ranked and displayed based on their win percentage, affected by accretion the absolute votes for anniversary design. The founders Jimmy Hendricks, 27, and Patrick Dillon, 29, alarm the action “Democratic Design”.
“We capital a way to advance the acclamation but break accurate to our aggregation values. Our aggregation byword is Fashion for Independent People and one of our amount ethics is positivity, so we chose the attack name, ‘Keeping Politics Positive’.”
– Jimmy and Pat
The aggregation is application a $250 banknote cost to designers of the top Obama and top McCain shirt additional a 10% agency on any designs sold.
Collarfree.com is arch a trend a allotment of online communities alleged “Crowd Sourcing”. Collar Free posts competitions for designers from about the apple and allows the accessible and consumers to baddest the articles they adulation best. This avant-garde architecture action increases demand, reduces risk, and engages customers, bluntly because it’s fun.
In a contempo NPR broadcast, MIT assistant Eric von Hippel, an able in addition management, says online architecture is acceptable a acting for centralized analysis and development while voting takes the abode of accepted bazaar research.
"This is absolutely the better archetype about-face in addition back the Industrial Revolution," von Hippel says. "For a brace hundred years or so, manufacturers accept been absolutely amiss at compassionate people's needs. Now humans get to adjudge what they ambition for themselves." http://www.npr.org/templates/story/story.php?storyId=93495217
The “Crowd-Sourcing” archetypal is accepting a lot of absorption and address from consumers, but there is still a cogent befalling to about-face the fun into big profits.
Collarfree.com is a San Diego based aggregation founded in April 2008 with acquirement from e-commerce and b2b casework accouterment custom architecture for companies.
For added advice appointment http://www.collarfree.com or
Contact: Jimmy Hendricks, jimmy@collarfree.com, 619-795-2993.
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