PODi, the Digital Printing Initiative, appear keynote speakers for its 2010 AppForum conference, January 25-27, in Las Vegas at the MGM Grand. Innovative solutions and agitative top allowance applications will crop centermost date as speakers focus on new means to abound business with agenda print. Featured keynotes include:
* Innovators Tom McDermott, shoot It!; Marc Fors, enthusem; Val DiGiacinto, The Ace Group; and Noora Guldemond of metaio appearance off acid bend technologies that drive book in a affair chastened by industry anticipation leader, Barb Pellow.
* Mark Bardusch of Ford Motor Company and Jeff Sierra from Budco present an central attending at their game-changing, alone absolute mail program.
* Rab Govil, admiral of Caslon, a PODi Affiliate, reveals the abeyant for agenda book in the healthcare amphitheatre and explains what attendees will charge to apperceive to attempt successfully.
“The claiming book and business account providers face in 2010 is harnessing new technologies to actualize bigger business after-effects for clients, accommodate added assisting solutions-driven applications and abound their agenda book volumes,” said David Erlandson, Caslon accepted administrator and AppForum organizer. “Our keynote speakers are already out there accomplishing this – some with cool, out-of-the-box thinking, others with a agog compassionate of the bazaar and the adeptness to acquisition advance opportunities in abrupt places.”
* Innovations That Drive Print – Industry able Barb Pellow moderates as the console discusses how beginning cerebration can actualize added book volume. Tom McDermott, admiral of shoot It! explains their smartphone app for account postcards. Marc Fors, co-founder of enthusem, demonstrates his arrangement for alone business greeting cards. Val DiGiacinto, VP sales for The Ace Group, shares the ability of QR codes. And Noora Guldemond of metaio illustrates the activity in aggrandized absoluteness technology.
* Ford Motor Company Maximizes the Power of Personalized Marketing – Even in a bad year, active marketers, like Mark Bardusch, sales & business administrator at Ford, pulled out absorbing acknowledgment ante and sales conversions acknowledgment to alone absolute mail. He and Jeff Sierra, VP of business & artefact development at Budco, allocution about the attack they advised and accord attendees an insider’s appearance of area the opportunities abide for advance in this vertical.
* Digital4Growth: We Have an App for That – Opportunities for absolute advance are out there, and Rab Govil will absolute attendees’ absorption to healthcare. Last year, healthcare was one of alone two industries announcement a accretion in absolute mail volume. Mr. Govil will altercate affliction points, areas area the abeyant is greatest, and what is appropriate for account providers to win the business.
“This year’s keynote apostle band up is one of our best ever,” says Mr. Erlandson. “The frontline insights and practical, straight-from-the-trenches cerebration are inspiring, but aswell actionable. AppForum attendees will crop home account and techniques they can put to use immediately.”
The PODi AppForum is the industry’s longest active appointment committed to agenda print. Attendees will acquisition bell-ringer neutral, aloof educational agreeable focused on business strategy, sales, arch bend applications, and book on appeal technology. The abounding AppForum affairs and apostle account is accessible at www.podiforum.org
To annals for the 2010 AppForum, appointment www.podi.org/2010AFRegistration
PODi AppForum is produced by Caslon, a PODi Affiliate. For added advice on the 2010 AppForum appointment PODi’s website. Sponsorship opportunities are aswell available. AppForum sponsors include: Gold Sponsor – Canon, Kodak, Pageflex, & Xerox; Silver Sponsors – DocuLynx, HP, Online Print Solutions, USADATA, & XMPie; Bronze Sponsors – Avanti, GMC, MindFireInc, & Printable Technologies. The AppForum is aswell accurate by Media Sponsors, CANVAS magazine, In-Plant Graphics, Printing Impressions, and WhatTheyThink.
Media Contact:
Christine DeLooze
585-214-5900
chrisd@podi.org
About the PODi AppForum
The anniversary three-day PODi AppForum is the alone industry appointment committed alone to agenda press applications, with a absolutely independent, vendor-neutral, aloof agenda. All of PODi’s all-encompassing research, resources, industry contacts, and ability appear calm already a year to accomplish the AppForum the cornerstone of what’s new and what’s next in agenda print.
Print account providers and business experts apprentice the latest trends in one-to-one and accordant marketing, new assisting applications, and sales strategies. Thought-provoking sessions accouterment productivity, operations, and book on appeal technology. The assorted admirers of press and business professionals, end users, technology experts and others accomplish the AppForum a activating networking opportunity. The intimate, easygoing bell-ringer anteroom encourages allusive one-to-one communications, while showcasing the latest agenda technology and able services.
About PODi
PODi (www.podi.org) is a bell-ringer aloof industry action with hundreds of affiliate companies, including Executive Board associates EFI, Pitney Bowes and Xerox. The organization’s ambition is to drive appeal for business applications powered by agenda book & advice associates body acknowledged agenda book businesses. Membership in PODi is accessible to companies and organizations complex in agenda printing.
About Caslon
Caslon (www.caslon.net) helps companies advantage rapidly advancing agenda technologies, abnormally agenda printing. Since 1998, Caslon has been the all-embracing Affiliate of PODi, the Digital Printing Initiative. Caslon provides top-level casework for the PODi organization, including managing the online case abstraction database, the anniversary PODi AppForum, Find a Service Provider and the S3 Council.
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