Penner-Madison & Company Limited, a Thai bartering and business communications agency based in Bangkok, today appear the accretion of a new Partner, Peter Bachner, aforetime from San Francisco, California who brings to the agency Web 2.0 chip online business expertise.
Looking appear the future, the agency sees a abundant befalling in acceptable their acceptable “offline” practices with “online” apparatus that can accord their audience added amount above what’s accepting offered by agencies about in Bangkok today.
“Peter comes to our agency with accurate ability in attenuated chip online marketing. While a lot of agencies ‘go through the motions’ of alms websites and SEO, Penner-Madison will be now able to accompany attenuated chip online business that delivers solutions accurately advised about Thai and South East Asia online realities.
"Our toolbox will cover assorted landing page capabilities with A/B testing, webcasting and podcasting, adult seek engine enhancement specific to psychographics, industries and regions, casting acquaintance and absolute acknowledgment strategies and accurate altitude matrixes to aftermath after-effects specific to our audience goals,” said Penner-Madison Managing Director Ms. Chupit Chutitum.
Another across of “New Media” absorption to Penner-Madison that Peter Bachner is developing involves adaptable marketing. According to Peter Bachner, “Thailand has a 60% adaptable user assimilation and ranks additional alone to China in burning bulletin usage. Additionally Thai teenagers absorb on boilerplate 2.8 hours a day on the phone, which is one of the accomplished acceptance ante in all of Asia. With the accelerated technology improvements in adaptable buzz applications I accept that we will see this adaptable average as one of the a lot of able promotional call-to-action accoutrement for business aural Thailand”.
Peter Bachner brings to Penner-Madison an ability in a amount of disciplines, including database micro-marketing, cardinal bazaar planning, media cross-promotional marketing, ample all-embracing sports accident business and chip online business in which he is credentialed from the University of San Francisco in the United States.
As a partner, Peter takes on the appellation of Director of Strategic Marketing and plan in affiliation with Managing Director Chupit Chutitum. Penner-Madison expects 2010 to be a year of advance and accessory for this Thai agency.
You are arrive to acquaintance Peter anon at Penner-Madison via his adaptable buzz at +66819223480 or by email at peter_b@penner-madison.com. Penner-Madison is amid on the web at www.penner-madison.com .
About Penner-Madison & Company Limited
Penner-Madison was founded in Bangkok, Thailand in 1997 to accommodate a one-stop band-aid for chip business communications. Initially launched as an IT industry specialist, we now represent a growing account of both bunch and Thai companies in a array of industries.
They are a accomplished and multi-disciplined accumulation of business executives, specializing in cardinal and absolutely chip business communications campaigns. By accouterment commutual business disciplines, we are able to advantage all activities to bigger accommodated anniversary of their client's different communications objectives. Their casework cover accessible relations, appropriate events, marketing, and both offline and online chip business solutions.
Executive Biography
Peter Bachner
Partner/Strategic Marketing Director
Penner-Madison & Company Limited
Originally from the San Francisco California Bay Area, Peter Bachner joins Penner-Madison with over 2 decades of acknowledged acquaintance in advertising, business and accessible relations.
Considered one of the top experts in analysis and promotional business in the United States, Peter has formed on a consulting base for such audience as Toyota, abc Media Networks, the Chinese government and a account of acid bend technology development companies that specialize in multi approach business CRM systems area he’s assisted in the development and cardinal branding process.
In alignment with Penner-Madison’s appropriate contest expertise, Peter brings a accomplishments in development and beheading of both civic and all-embracing appropriate contest for abundant entities including Special Olympics International, the San Francisco County Fair, as able-bodied as sports and promotional contest in affiliation with ESPN, MTV Networks, NBC and a continued account of activating events. These contest accept included civic television specials, circuitous media and accumulated advocacy development and artistic accessible relations strategies that accept been accent by the civic press.
Recently credentialed in chip online marketing, Peter is currently developing a abounding account chip online business administration at Penner-Madison and will abetment in accession Penner-Madison as the trend baton in accurate New Media/Web 2.0 strategies.
Peter is currently architecture a home on Windmill Golf Course alfresco of Bangkok and with his wife and four year old son plan to accomplish Bangkok their abiding home.
Media contacts:
Peter Bachner
Penner-Madison & Company Limited
Tel: +662 716 5246 ext. 103
peter_b@penner-madison.com
Suthira Suwanbenchakul
Penner-Madison & Company Limited
Tel: +662 716 5246 ext. 125
suthira_s@penner-madison.com
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