Monday, December 21, 2009

Latlong Tracks People’s Requirements with New Features

Lost in Bangalore? One amount is all you charge to remember. 90088 90088

Latlong advance people’s requirements with new features
Finding admonition or analysis places in the alive city-limits of Bangalore is not easy, abnormally so if there is top achievability that you will accept amiss admonition by the abundance from passers-by or with auto drivers who will crop you for a ride- literally.

Inspired to advice the boilerplate Bangalorean in the rapidly growing city, 4 above Infosys engineers hit aloft a different band-aid to this problem. The foursome- Sudarshan HS, Pavaman Athani, Sairam Rajamani and Rahul RS- accumulated their ability in the fields of artefact development and active it to alpha an avant-garde seek and admonition account in 2008 alleged Latlong. It is an SMS service, wherein, humans can seek WHERE a abode is and aswell HOW to get there from any added abode in Bangalore.

In the one year of its operation accouterment to 50,000 users, Latlong has been moulded to clothing people’s claim by abacus appearance which in Latlong’s words will absolutely ‘GET YOU THERE’.

Latlong / 90088 90088 admonition are simple to understand, explained in layman’s accent with accustomed landmarks that around makes it absurd to get absent in the city-limits anytime again. All that the end user needs is a buzz that has the adequacy to forward and accept apparent argument messages. The SMS belvedere is easier to use, beneath time arresting and way cheaper than a GPS aeronautics account or added such services.

New Features

Approx auto fare: For those Bangaloreans who will anticipate alert afore bent on to an auto and to those who never administer to get down from one after accepting an altercation over the auto fare, Latlong provides a simple solution. Latlong provides advice on the almost auto book and the ambit in kms in the administration seek results. Armed with the advice Bangaloreans can now analysis the exact ambit travelled as able-bodied as affirm if the beat account is accurate.

E.g: For the seek RT Nagar to SBM Avenue Road the acknowledgment sms will be as follows
Dist: 7.2 km (approx. 50 Rs by Auto)
BDA Complex RT Nagar, Cantt Rly Stn underpass, Indian Express Jn, Go on Vidhana Veedhi appear KR circle, Go 0.2k, Pass Blr GPO(L), Go 1.3k, Continue@KR Circle (After BESCOM Head Qtrs) into Post Office Road, Go 0.7k, Turn R at Deadend into District Office Rd, Go 100m, End SBM on Left.

Automatic accent correction: To affected hitches presented by miss-spelt abode names and sms language, Latlong has been developed to be able of phonetic matching. In this way the Latlong software will accept and aswell be able to accord after-effects to sms with ‘typo’ errors.
HS Sudarshan, CEO, Onze says “We accept 95 per cent of the spellings as there is a arrangement to the errors”.

Tag your business in Latlong: Latlong not alone allowance individuals in the city-limits but aswell helps any aggregation or business that has humans visiting them. For example, Shops today apart out on abounding barter because their barter could not acquisition them easily. Luckily, Latlong has apparent this botheration for abundant retail businesses.
Retail businesses can get their business mapped, by sending sms MAPME with name of their business to 9008890088.

Feedback: To accomplish the Latlong account alternate and absolutely amiable to its users, Onze has alien the acknowledgment advantage in its seek results. If the user is not annoyed with the acknowledgment sms or if added accuracy is bare on the admonition he/she can acknowledgment ‘NO’ to the sms aftereffect afterward which the Onze agents will appraisal the after-effects and actual any errors so that the aforementioned or agnate absurdity is not again again.

Continuous amend of new/unmapped places: is agitated out by the Onze aggregation as allotment of Onze’s accomplishment to consistently amend new or unmapped places in Bangalore. So if admonition for a accurate abode do not appear the aboriginal time a user asks for it, it will appear afterwards a few canicule as the Onze aggregation will anon set about mapping and including it in the Latlong maps.

“We plan harder to accumulate our maps updated. Our surveyors are on the alley mapping the latest cartage diversions, new landmarks and added such changes to accord the users the optimum result” said Sudarshan.

Expansion to added cities: “Following the allowances and success of the account in Bangalore, Onze is now analytic at accretion Latlong to added cities and we will be ablution the account in Chennai soon” said Sudarshan. “Latlong’s attack into Chennai will accredit the humans of the city-limits to acquaintance a area based account at its simplest and best for chargeless appropriate on their adaptable phones ” he added.

How Latlong works: The user sends an SMS to 90088 90088. The appeal goes to a server managed by Onze. The server automatically and anon entertains the appeal from the chump as the advice is already preloaded into the server.

The account has been tailored to abode the different bazaar requirements of India area humans are not acclimated to aeronautics maps and area based casework are yet to bolt up. Onze was founded with the aim of architecture India's best Location Based Service.

"There are a lot of challenges that the LBS industry in India is adverse currently and a lot of important of these is availability of accurate GIS (Geographic Information System). The botheration lies in the actuality that the accepted GIS abstracts has been complete for added requirements and not for LBS” says Sudarshan H S, CEO of Onze Technologies.

Latlong overcomes the accepted shortcomings that arrest the advance of such casework in India by accepting programmed to action through the argument platform.

The SMS account is accessible chargeless of allegation and all you pay is the accepted SMS amount according to your plan. It needs no subscription. The Latlong arrangement is able to accept the customers’ appeal and gives them what they ambition – directions! It can be acclimated to attending for restaurants, pharmacies, arcade centres, petrol bunks, ATMs etc., in Bangalore as able-bodied as localities and roads.

Media contact:
Pallavi.S/ Sumit Jain,
K2 Communications Pvt. Ltd.
23337344

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