Monday, December 21, 2009

Isenzo Mediacaster Selected by Moving Tactics for Digital Signage Network

Moving Tactics, a South African specialist in retail advertising, accept called Isenzo as their agenda signage technology provider afterwards a acknowledged three ages acreage trial.

"Digital signage offers cogent ROI compared to changeless POS signage, in accession to accepting awful able and visually appealing," said Moving Tactics' Business Development Director, Ray Smeda. "The success of the software in the Midas environment, has accustomed us complete aplomb in Isenzo, and we will be utilizing the Mediacaster software in Picardi Rebel, Ultra Liquor, Makro Cellular and our Sport Store environments nationally."

"Present bazaar altitude are calling for retailers to apply new business strategies to drive sales." said Isenzo co-founder and CEO, Peter Robson. "The accelerated uptake of agenda signage is accurate by analysis studies that appearance 70% of all acquirement decisions are fabricated in-store and that application agenda signage to bear acute in-store agreeable produces ascertainable sales-lift."

Moving Tactics has initially deployed Isenzo's software to administer their Midas-branded retail channel, which displays a programme of advertising, ball and account account in 100 outlets of the automotive spares group. One of the key factors in the accommodation to baddest Mediacaster, was the cogent abridgement in abstracts use and the able-bodied achievement of the software compared to added accessible products.

Added Robson, "Mediacaster is an open-platform agenda signage artefact that has been advised for companies and organisations who ambition to actualize and administer their own media channels. After two years of all-encompassing development and testing, acceptable over a key amateur like Moving Tactics demonstrates that our software is accessible for complex, all-embracing deployments in the agenda signage sector."

About Isenzo
Isenzo is a technology company, based in Cape Town, South Africa, that develops able-bodied and cost-effective multimedia advertisement solutions for the corporate, retail and leisure industries.

Isenzo's convenient technology allows users to calmly actualize and administer a array of agenda media channels such as Digital Signage; Out of Home Networks; Corporate and Retail TV; and Multimedia Info Displays. For added advice appointment the website at www.isenzo.com

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