Ayrshire-based artistic business agency Paligap has just launched the “Chocolati” casting of accomplished affluence chocolates on account of audience Renaldo’s.
Renaldo’s, who accept awash affluence hand-made chocolates from their boutique in Ayr for years, approached Paligap in August with the ambition of demography the chocolates to a added admirers via the Internet.
After a few consultations and some research, Paligap proposed that the chocolates should accept their own casting as against to affairs them beneath the Renaldo’s brand, and that the best avenue to bazaar would be absolute mail, ensuring a targeted and specific audience.
Using socio-economic profiling, Paligap bent who was a lot of acceptable to buy the chocolates, area to acquisition these people, and what the chocolates should be called.
The name absitively on was “Chocolati”, a array of absorb of Italian and English that just seemed to ring off the argot and position the artefact correctly. Packaging was again advised to abode the chocolates, and while that was accepting produced, a absolute mail advertisement was advised and the chocolates were photographed (none of them were alternate to the client).
Paligap again developed a website for the casting that aswell takes orders, alms addition approach to market, and Royal Mail Door to Door was called to deliver the mail adjustment brochures to the appointed addresses.
Paligap managing administrator Stephen Cosh commented: “This was a bound and abridged start-up, absolute mail and e-commerce attack for a new brand. It was all researched, advised and delivered aural two months, consistent in a blessed applicant with addition arm to their business.”
Visit Chocolati online at http://www.chocolati.co.uk
Paligap
Apex House
1 Carrick Road
Ayr KA7 2RA
Ayrshire, Scotland
Contact: Stephen Cosh, Managing Director
Tel: 01292 263777
Fax: 01292 285334
E-mail: stephen@paligap.com
Web: http://www.paligap.com
Issued by:
Murdoch MacDonald
Fame Publicity Services
E-mail FamePublicity@gmail.com
Web: http://www.famepublicity.co.uk http://www.AyrshireScotlandBusinessNews.com
Telephone: 01292 281498
Mobile: 07833 667322
THE ELITE AYRSHIRE BUSINESS CIRCLE
Ayr-based artistic business agency Paligap is a architect affiliate of the Elite Ayrshire Business Circle.
The Elite Ayrshire Business Circle is an affiliation founded in 2007 by some of the top companies in Ayrshire.
Its purpose is to publicise its members, and to bless and advance the affluent assortment of industry, business and business casework accessible aural the canton boundaries of Ayrshire.
Members cover the Clydesdale Bank, Ayr Racecourse, Western House Hotel and South Ayrshire Council. and affiliate aggregation activities cover broadcasting, architecture and construction, architectural practice, acreage agency and acreage management, accountant accountancy, allowance broking, acknowledged services, golf club management, business casework and casting creation, web architecture and accessible relations consultancy.
For added advice about The Elite Ayrshire Business Circle and to administer for membership, e-mail eliteayrshire@gmail.com
Website: http://www.eliteayrshire.com
Founder associates of the Elite Ayrshire Business Circle:
South Ayrshire Council http://www.south-ayrshire.gov.uk
Clydesdale Bank http://www.cbonline.co.uk
Turnberry Hotel and Golf Resort http://www.turnberry.co.uk
Ayr Racecourse http://www.ayr-racecourse.co.uk
Western House Hotel http://www.ayr-racecourse.co.uk/hotel.html
CKD Galbraith Property Consultants http://www.ckdgalbraith.co.uk
Frazer Coogans Solicitors http://www.frazercoogans.co.uk
Accident & Injury Claims Centre http://www.accidentclaims.com
MacKay Corporate Insurance Brokers http://www.mackaycorporate-brokers.com
Donald Ross Estate Agents: http://www.donaldross.co.uk
William Skinner & Son Building Contractors http://www.williamskinner.co.uk
Sinclair Scott Chartered Accountants http://www.sinclairscott.com
Paligap Creative Agency http://www.paligap.com
ARP Lorimer & Associates Architects http://www.arpl.co.uk
Brunston Castle Golf Club http://www.brunstoncastle.co.uk
Visimetrics http://www.visimetrics.com
Fouters Restaurant http://www.fouters.co.uk
Christie Financial Planning Ltd http://www.christiefp.com
Allison Lightbody Waddell Chartered Surveyors http://www.alwsurveyors.com
Kestrel Press http://www.kestrelpress.com
Fame Publicity Services Public Relations Consultancy http://www.famepublicity.co.uk
West Sound Radio http://www.westsound.co.uk http://www.westfm.co.uk
Easton Property
Easton Kitchens & Bathrooms
Issued by:
Murdoch MacDonald
Fame Publicity Services
E-mail FamePublicity@gmail.com
Web: http://www.famepublicity.co.uk http://www.AyrshireScotlandBusinessNews.com
Telephone: 01292 281498
Mobile: 07833 667322
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